For Immediate Release:
Agri-Plastics Names Brian Rawlings as the new General Manager

Sidney, Nebraska – February 19, 2024 – Agri-Plastics USA, LLC proudly announces the appointment of Brian Rawlings as the new General Manager at its Sidney, Nebraska facility. With a warm welcome, the company extends its excitement for Rawlings to bring his wealth of experience and expertise to the team.

Hailing from West Bend, Wisconsin, Brian Rawlings has over 25 years of distinguished service in the plastics industry for companies like Solar Plastics and Yamaha Marine. Having served as a General Manager at various Rotational molders, Rawlings has cultivated a deep understanding of manufacturing, management, and strategic planning. In addition to Brian’s knowledge and experience, he will support and utilize the additional plant in Canada, which also has over 25 years of experience. Together, they will form a formidable force and foresee future growth for the company.

With a background in sales management and a degree from San Jose State University, Rawlings is known for his proficiency in driving continuous improvement and delivering results. His expertise encompasses various aspects of rotational molding, including fuel tank molding and assembly and production of agricultural, lawn/garden, industrial and military products.

Brian’s contributions to the rotomolding industry are widely recognized, with notable advancements in manufacturing techniques, process optimization, and product innovation. Additionally, his strong grasp of profit and loss management underscores his ability to lead with excellence. Coupled with his in-depth knowledge of best practices, lean manufacturing, and process improvement, this further highlights his leadership capabilities.

Brian states, “Efficiency in production is not just a goal; it’s a relentless pursuit. The true professional understands that every process, every machine, and every person is a critical link in the chain of success! Continuous improvement isn’t just a methodology; it’s a mindset that propels industries forward.”

Brian recently relocated to Sidney with his wife, and has 4 children.  Outside of work, he enjoys spending time boating and golfing, embracing the vibrant community spirit of his new home. Agri-Plastics USA, LLC looks forward to the positive impact and collaborative energy that Brian Rawlings will bring to
the organization as they continue to innovate and serve their customers with excellence.

To learn more about AP Custom Rotomolding, visit our website at If you would like more information on this topic, please email or call 1-888-231-3575.